Auto-Filling WordPress
Alt Text from Embedded
Metadata
Alt text is the single most important accessibility and SEO field on the web. It should never be an afterthought — and it should never be typed by hand when the image already carries the answer.
The WordPress Problem
WordPress powers over 40% of the web. And on almost every one of those sites, alt text is handled the same way:
Upload image to media library
Manually type alt text into a text field
Hope someone remembers to do it for every image
Discover months later that half your images have no alt text at all
The result: broken accessibility, weak SEO, and no image discoverability.
Not because the CMS is bad — but because the workflow assumes metadata should be entered after the image arrives, instead of traveling with it.
The ContextEmbed → WordPress Handshake
ContextEmbed embeds structured metadata directly into the image file. When that image is uploaded to WordPress, the metadata is already there — waiting to be read.
ContextEmbed Pipeline
AI analyses image → generates structured caption → embeds IPTC Description, Keywords, Creator, Copyright into the file
Export & Download
Image exported with all metadata baked in. Download the file — the context travels with it.
WordPress Plugin Reads Metadata
On upload, the companion plugin extracts IPTC fields and auto-populates Alt Text, Caption, and Description in the media library.
Field Priority Logic
Not all metadata fields are equal. The plugin uses a clear priority chain to determine what goes where.
WordPress Alt Text
PRIORITY 11stIPTC Description (ObjectName)
2ndXMP dc:description
3rdEXIF ImageDescription
WordPress Caption
PRIORITY 21stIPTC Caption/Abstract
2ndXMP dc:title
WordPress Description
PRIORITY 31stExtended IPTC Caption
2ndXMP photoshop:Instructions
Safety Controls
Auto-filling doesn't mean overwriting. The plugin respects existing content.
Never Overwrite Existing
If alt text already exists in WordPress, the plugin skips that field. Existing editorial decisions are preserved.
Database-Level Storage
All extracted metadata is stored in the WordPress database alongside the attachment. It persists through theme changes, plugin updates, and migrations.
Audit Log
Every auto-filled field is logged with a timestamp and source field. You always know what was set automatically vs. what was entered manually.
Configurable Behaviour
Choose which fields to auto-fill, which to skip, and whether to overwrite or append. Full control in the plugin settings.
The Workflow Difference
Without ContextEmbed
Upload image
Open media library
Type alt text manually
Type caption manually
Repeat for every image
Miss half of them
With ContextEmbed
Process images through ContextEmbed
Export with embedded metadata
Upload to WordPress
Alt text auto-filled ✓
Caption auto-filled ✓
Done. Every image. Every time.
Alt Text Should Travel With the Image
Stop typing alt text by hand. Start embedding it at the source.
Try ContextEmbed Free3 exports • live web app • no guessing